This paper concerns the normative status of coherence of desires, in the context of moral rationalism. I argue that 'desiderative coherence' is not tied to rationality, but is rather of pragmatic, instrumental, and sometimes moral value. This means that desire-based views cannot rely on coherence to support non-agent-relative accounts of moral reasons. For example, on Michael Smith's neo-rationalist view, you have 'normative reason' to do whatever your maximally coherent and fully informed self would want you to do, whether you want to do it or not. For these reasons to be non-agent-relative, coherence would have to be grounded in rationality, but I argue that it is not. I analyze, and reject, various strategies for establishing a coherence-rationality connection, considering in detail a purported analogy between desires and a priori beliefs, with particular attention to the case of mathematics.