March for Jesus emerged out of the charismatic and evangelical milieu of the UK in the 1980s. Its defining feature was the organization and conduct of street processions incorporating elements of praise and worship, witness and spiritual warfare. The movement is noteworthy for its sudden emergence and extraordinary initial growth, its rapid evolution into a global phenomenon, and its deliberate and planned cessation in 2000. March for Jesus also exhibits important features of charismatic spirituality and merits study as a possible example of a developing global charismatic culture. This analysis offers an introductory overview of the movement as a whole and then identifies five factors that contributed significantly to the initial formation and growth of the movement between 1970 and 1987.