Vision and pedagogy, the two terms that constitute visual pedagogies as explored theoretically, empirically, and practically throughout this collection present educators, artists, designers with an extraordinary challenge in the 21st century, a century where global de(sign)er capitalism has brought about an ‘aestheticization of the wor(l)d picture,’ where the signifier as word and image has become ubiquitous over the myriad of screens of all sizes, the clamour of representational difference as diversity heard everywhere, like a paradoxical mise en abîme echo effect. It seems the Earth is for sale, commodified and aided by corporate surveillance satellites and Google Earth satellites that also record the inferno fires in California, Australia, Siberia and the Amazon Rainforest, as well as the steady formations of hurricanes, where in 2020 alphabetic names for them have been exhausted. The industrial air pollution from oil and coal and the burning of used and outdated computer boards darkens the iconic image of Apollo 17’s ‘blue marble’ taken in 1972, often requiring infrared (IR) optics ‘to see’ through the density. The sublime beauty of Edward Burtynsky’s (2003) photos and videos of anthropogenic ‘manufactured landscapes,’ severely (and perhaps unjustly) criticized for their spectacularity in what appears as their perverse celebration of visual beauty of technological and geological mastery. They seem devoid of an environmental critical aesthetic. How then are we to relate Burtynsky’s industrial landscapes of (violent?) devastation with so-called Earth Art paradigmatically and iconically represented by Robert Smithson’s Spiral Jetty (1970) and Michael Heizer’s Double Negative (1969–70), both works have received an inordinate amount of theoretical attention by the art-world?
And, what of Chris Jordan’s (2006– ) ‘manufactured’ photographs that visualize the invisible truths of our time by capturing hyperobjects through the compositional repetition of a single unit of a waste-product to generate the unthought (invisible) as thought (visible) by way of sublime numbers that seem ungraspable. For instance, the visual representation of a Tyrannosaurus rex dinosaur (symbolic of living oil) composed of 240,000 colored plastic bags that is representative of ten seconds of their consumption around the world. Or, an image of a small stuffed animal tiger repeated 3200 times, which forms
Climate change, in particular, seems incomprehensible, invisible and ephemeral. Army of Melting Men by Brazilian artist Néle Azevedo is a recurring installation that has been performed in Brazil, France, Japan, Italy and Germany. It addresses global warming, and presents the precariousness of existence under climate change. One thousand to 1,300 cast mould ice figurines, generically male and female, approximately 45 cm high (18 in), are placed on site, usually on the steps of some well-known state building of legislative authority (but not necessarily) by a participating public. Like the melting of the Artic ice in Greenland and Antarctica (sea levels will rise over a metre by 2100), these statuettes begin to ‘disappear’ as they melt – in as little as 20 minutes. During this time, the melting ‘sculpturines’ undergo subtle differences of form before ‘becoming extinct.’ Their inactivity as they melt away speaks directly to the inactivity of humankind towards climate change. The sculptural minimalism and autonomy addresses ‘every[person]’ who cannot escape, regardless of class, wealth and power.
The effects of global capitalism are pervasive, but how do you visualize the ‘abstraction’ of xenocurrency in the way it operates in the global stock markets? Here, machines speak to machines that are outside human cognition. The installation Black Shoals Stock Market Planetarium, 2001/2004, by London based artists Lise Autogena and Joshua Portway projected an array of otherworldly constellations onto a planetarium-style dome, making the night sky disturbingly different from the one we are all familiar with. Each astral body in the night sky corresponded, not to nature, but to a publicly traded stock company. A computer program translated the real-time financial activity of the world’s stock exchanges into glimmering cluster of ‘stars,’ the way they ‘shoal’ together. The bigger the star, the more it was ‘worth.’ In 2001, the artwork was connected to a Reuters news feed. In 2004 when the artwork was displayed at the Nikolaj,
The project puns and utilizes the so-called Black-Scholes option-pricing formula, published in 1973 by University of Chicago professors Fischer Black and Myron Scholes, which set the course for the trading of financial derivatives on an unprecedented scale. Black Shoals Stock Market Planetarium reduces such complex calculations to the level of a video game’s seductive visual logic, whereby the ravenous AI life forms simulate the speculative passions that have led to real-life suffering and disasters. Hoile, their creator, maintains that the creatures’ relationship with their artificial world of stars is like a mirror of our own relationship with the financial markets. The creatures survive by competing with each other in a world whose complexity they are too simple to fathom, just like those who ‘play’ the stock markets. The Black Shoals’s creatures are nothing but a purified expression of self-entrepreneurship – approximating the biopolitics of Homo economicus, the subject of neo-liberalism. Picturing a life-world merged with capital, Autogena and Portway’s starry sky presents the activity of the stock market via a technology of visualization, showing just how artificial the financial system is, revealing the vulnerability of life exposed to a purely economic rationality. The market is seen as a second Nature, as if global capitalism and trade is the ‘natural’ economic activity of our species.
The installation is not just a means of visualizing abstract data but an existential model for predatory life under advanced capitalism, within a zone where nothing else – not bodies, social life, religion or aesthetics – matters much. The fact that the ‘creatures’ have repeatedly rendered themselves extinct during the running of the installation proposes that, at its most extreme, the project is to be taken as a dark allegory. It is a stark warning for our precarious existence as a species whose actions are putting our very viability at risk. Perhaps, more to the point, this installation shows the machinic enslavement capitalism engenders. It is the asignifying semiotics that are at stake and taken into account: stock market indices, currencies, mathematical equations, diagrams, the computer languages, nation and corporate accounting. These are not conscious and representational; they do not have a subject as a referent.
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But, why describe this particular scene/seen in relation to the visuality and pedagogy?
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The history of bourgeois perception in the 19th and 20th century is instructive as we are far enough away to take note how technologies mediate and change perception. The fear indigenous peoples had that their ‘soul’ was stolen when
Mirrors and photographs, as they increased in ubiquity, reaffirmed what Jacques Lacan (1995) was to develop as a split-self: a physical and a symbolic social self, opening up an irresolvable gap between an ideal ego (how you yourself think you are) and an Ego Ideal (how others see you). The symbolic self, as the Ego Ideal became more and more publicly exposed within urban settings in the 19th century. Now, a distinction between visibility and visuality can be made, the former interweaves the sensory and the representational (symbolic) registers together; what can be see and what can be said is laid out (Brighenti, 2010). It is no accident that Lacan developed his well-known ‘mirror stage’ as the tensions concerning the exteriorization of visuality grew. Early photography dwelled on the physical self, to preserve likeness as a ‘mirror of memory’ or ‘mirror of nature’ for prosperity and commemoration. The photograph did not ‘lie,’ like the evil queen’s mirror in the fable of Snow White. It told the ‘truth’ until the gaze of the Other came more and more into play. The shift toward the socio-power of the Ego Ideal was inevitable as was the shift toward artifice; at first portraiture simply meant conforming to social types through stereotyped poses and caricature that characterized one’s social position (baker, labourer, businessman, barber, ‘lady’) along with the suitable props. But the gap between ideal ego and ego Ideal began to show. The face was, as yet, only a small part of the overall decorum. The idea was to conform. But this began to change as the
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Bergson’s insight that the image is movement was taken up by Deleuze (1986, 1989) in his cinema books, and by Patricia Pister’s (2012) attempt to extend his insights and map out what she called the ‘neural image’ that relies on its digitalization. Thomas Nail (2019) has made an attempt to further extend these insights in the way the image has always been fundamentally kinetic, the electromagnetic field being foundational to digitalization. In his scheme of things digital images are characterized by three features: hybridity (granularity), feedback (interaction) and pedesis, the last characteristic refers to the indeterminacy at the quantum levels. In Nail’s schema, the digital image has two sides: the hybrid image and the generative image. The hybrid images is defined by a high degree of ordered differentiation, binarization, operationalism and ordered electromagnetic flow. Here functionality is primary with the app being the paradigmatic example. Generative images introduce higher levels of pedesis and feedback (interaction), making them less predictable and more creative. Perhaps a creative example of such manipulation are the experimental videos of Bill Viola, the affects of which are brilliantly theorized by Maurizio Lazzarato in 1997 (2019) who provides theoretical insight in the way the electromagnetic field can be electronically manipulated to break with the standardized norms used by digital-designer capitalism. This direction has
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This is the ‘long road’ to individualization of power by disciplinary societies as Michel Foucault showed. Individualization as the ascendency of power, proliferates with the painted portraits of kings and nobility but then individualization ‘descends’ to be ‘democratized’ through ubiquitous photography. Power is exercised by surveillance rather than ceremony, ending with the elevation of ‘faces’ of stars and celebrities as the paradox to mediate the anonymous masses against those who are the ‘chosen’ or might be chosen. The ‘humanized’ face became a ‘universal face’ as a power apparatus, layered over with the face of Christ in Christian countries who appeared both as an individual (secular) and universal (sacred). The body then becomes overcoded by the face (Deleuze & Guattari, 1987).
Lacan’s psychoanalysis understood this cinematization of the wor(l)d picture post WW2 in the 1950s as shaped by the split between the gaze and the eye; how the eye ‘coveted’ the power of the gaze to accrue power and control via the means of representational media. It brought home desire as lack, that is, desire as the circulation that took place in the unconscious Real (beyond word and image), the gap between the ego ideal and Ideal Ego where the processes of want and need were shaped through the staging of fantasy. The image as well as perception, in the Lacanian paradigm, was always framed by a non-visual and unsayable Real, which constituted its ‘truth.’ Objet a, in his lexicon, was never an object per se, but what an object ‘promised’ that would make a subject complete and satiated with him or herself. A crude example would be to possess and carry a gun that the Second Amendment of the US constitution
Lacanian psychoanalysis forwarded by Christian Metz (1982) and others spurred a great deal of visual pedagogy in relation to the cinema in the mid-90s, including my own efforts (jagodzinski, 2004). We can say that the advent of visual cultural studies began in the late 90s with the establishment of the Journal of Visual Studies in 2002. To follow Martin Jay (1993), this was a question of ‘down cast eyes,’ the ‘degeneration of vision’ as ocular centric representational thinking in all fields began to wane and be questioned, replaced by a ‘linguistic turn’ of Derridean deconstruction, and Foucauldian assemblage of the panoptic apparatus with its surveillance capacity. Deleuze (1992) famously
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The writings of Paul Virilio (1994) and Bernard Stiegler (2010) have addressed the power and control of the screen-based media platforms on youth. All this is made possible through ‘objected-orientated programing’: what is known as digital media was prefigured by three primary manifestations: computer games, graphics and simulations (Alt, 2011). Image transmission is made possible through three modes of energy – potential (latent, static), kinetic (actual, movement) and cinematic [kinematic] (fluid, perception from the effects of movement, varying speeds on ocular, optical or optoelectronic perception) (Virilio, 1998). Kinematic game platforms are made for the ‘digivolution’ of children of the dromospheric generation. They require a speed of play where digital dexterity, cognition and abstraction of a narrative takes root, although narratives are not always required. Play is the platform activated most often through a handheld device that enables the flow and transference of energy through to the body. It is through play that a territory is created, which then can be inhabited. This experience is an already programmed quantified algorithm; a game platform maps out potential and possible movements, actions and pathways by console users as the game’s ecology caters to a broad range of modalities.
The dromospheric generation of the 21st century is easily captured by the seductions of the videogame image forcing visual pedagogy to recognize its dangers. Is the machinic turn toward the manipulation of sensibility eating our young? Stiegler (2017) has called it the ‘proletarianization of sensibility,’ the loss of the ability of doing and making (savoir-faire) and living (savoir-vivre) replaced by consumerism. There are many studies of media use in school,
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The above short excursion in the past 19th and 20th century is meant to vivify the importance of technologies in visual pedagogy. Cinema brought into relief the ‘kino eye’ as nonhuman and machinic, exemplifying what Michel Serres (2001) called the exo-Darwinism of technological advances that modify both
Machine enslavement and social subjectification, as Deleuze and Guattari (1987) develop this in terms of faciality is well at work in our school classrooms, which make it difficult for any forms of interventions by visual pedagogies that can break the circuit of constantly fed screen and escapes for students. It’s not like there is not enough media studies research by feminists, racial sensitive researchers, and queer researchers as to what’s going on. There is an inexhaustible number of visual and media studies which provides insights as to how individuation and subjectivation takes place in schools and publics. Yet, the paradox of mass individualization persists via the ‘personalization’ of designer capitalism through various machinic assemblages, which enable the affective flows of control to target individuals who identify with a specific group profile, movement, or causes that successfully manipulate desired responses by state and corporate interests. Social media platforms are the safe harbour for numerous right-wing groups who virtually recruit, gather and plot their actions. All this is well-known. The citizen is left with a choice that is no choice: Either, for instance, vote and buy into the prevailing system and at least have a pretense of agency, or simply refuse by becoming cynical thereby forfeiting any semblance of agency, or worse: becoming a drug addict, criminal, terrorist of one kind or another by opting out of the given social order. With algorithmic face recognition technologies that are linked to data bases as well as body-worn cameras (BWC’s), the ‘face’ is treated as the sign of a privatized body and as the new ‘fingerprint.’ The potentiality of being a terrorist, criminal or simply a
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Let us go back to Oppenheim and the close-up of his intensive face watching the bomb go off, him witnessing what could be the end of the world as we know it. In Cinema 2, Deleuze discusses this intensive face (as opposed to a reflective one which is simply a sign of individuality captured by face-recognition AI). This intensive face is not linked to an individual. Although we are watching Oppenheim, he could have been each and anyone of us in this bunker. The intensive or affective face highlights the transitionary nature of human nature through the intensity of its expressions. It refers to the asignifying domain that challenges the connection that is fixed between a face and its identity. It is no longer Oppenheim’s face, an expression of his inner feelings or emotions, as if acting in a drama play, but the force of the ‘thing’ – its force that rushes towards him: horror, beauty, sublime are all mixed together. His face, no longer human but now a head attached to a body, it is no longer the image of a signifying face, but a ‘probe-head.’ A probe-head, write Deleuze and Guattari (1987), is a non-signifying and non-subjective corporeal force where, in this case, the entire destruction of the future is ‘seen.’ It belongs to the ‘animal’ and not the ‘human.’ The scene captures the ‘Outside’ by pointing to a Real that is not possible to ‘frame’ – like Chris Jordon’s sublime numbers in relation to waste, like Lise Autogena and Joshua’s disappearance of the ‘stars’ in their planetary installation, like the ‘disappearance’ (THE ‘extinction’) of Néle Azevedo’s ice-figurines, and like, in our first example: Edward Burtynsky’s landscapes of destruction and destitution that evoke, after Guattari (2013), ‘schizoanalytic cartographies’ that produce “alternative assemblages of subjective production” (p. 38) where the imagination is dumbfounded, asking ourselves the similar ethical and political questions that confronted Oppenheim.
Visual pedagogies that pursue an ethico-aesthetic-political paradigm (after Guattari) seem imperative in a post-digital world where the emergence of probe-heads as material asignifying bodies are necessary to decenter subjectivity as we know it under the current order, and inhuman technological artifacts to break machinic enslavement (Lazzarato, 2014). Deleuze and Guattari (1987) speak of ‘war machines’ which counteract by discharging intense affects ‘projectiles just like weapons,’ an (im)materiality that penetrates the body. It is immaterial because it is neither material nor ideal, but like at the quantum levels the electrons appear and disappear, they become visible and invisible, which is incomprehensible to grasp. Affect is immaterial harbouring the
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This brings me to the last worry: that of invisible visual culture of the post-digital age, where the machine image has once more profoundly changed perception. The naiveté of the misperception that the ubiquity of images on digital platforms are made by humans for other humans persists. The interfaces designed for digital image-sharing ‘remediate’ (through hypermediacy – the sampling, borrowing, and copying older media), or through transparent immediacy where emerging technologies simply eradicate completely former media traces to establish the new. Computer imagery parrots earlier ‘analogue’ forms, creating ‘albums’ for the selfies, travel pictures, pets, and family snaps. Analog and digital entangle one another: a paradigmatic example is the hypermediacy of steampunk. This is a transdigital art style whose affects disturb machinic enslavement. Steampunk bends, hacks and reimagines the technological imagination based on 19th century mechanical engineering, its past as well as its future, so that time becomes anachronistic. A steampunk film like Mortal Engines (d. Christian Rivers, 2018) transes the present digital technologies in its affects, vivifying and intensifying their materiality via the analog.
The analog-digital entanglement provides a human-inhuman layered couplet: the analog embodies the ‘human’ (the recognizable image, the feeling of thought, what is signifiable), whereas the digital is the inhuman machinic part, that which asignifies, a potentiality that is the actualized.’ In terms of Deleuze and Guattari’s ‘facial machine,’ as developed in a Thousand Plateaus, the black hole is what signifies the actual, whereas the white wall, the background, is its asignifying function. The white wall in effect is machinic and ‘technological.’ Its invisibility is what is virtual – the meta-data banks of information gathered up by algorithms globally from the myriad of media platforms of Web 2.0 and the dark web alike. Analogue belongs to the actual, whereas the digital belongs
Autonomous machinic vision has changed visual pedagogy in ways that are yet to be understood. They require interventions and installations that can make visible this invisible dimension of control. Erik Kessels’ Photography in Abundance (24 hrs in Photos) (2011) installation exhibition does a very strange thing: it quantifies flow, stills time, and seems to evacuate the very desire, perhaps drive in the Lacan-Stieglerian sense is more adequate; that is to say, the circuits of satisfaction as forces of intensity that sustain enjoyment (jouissance) of these networked images are ruined. The repetitive circuits that sustain the social bubbles are cut, evacuated, rendered in a form that seems to be a wasteland marked by heaps of trash. Kessels, an artist, designer and curator, downloaded a million photos that were uploaded and publicly accessible to Flickr over a 24 hr period. The images were saved on a hard drive via an algorithmic program; then they were printed on paper and spread on the floor of the exhibition space (Amsterdam’s Fotografiemuseum – FOAM, 10th anniversary show entitled, What’s Next?). The million digital images were then transformed into physical prints, heaped up in piles, the resulting scale was shocking in its comprehensibility, not unlike Chris Jordan’s photos, but here there is only formlessness. The equality of the image-mass of photos speaks to the ‘commonism of images’ managed by platform capitalism for profit ends that parasites on the dreams and desire of those who posted their image-texts, and took their selfies. It is the organizational structure of these images, witnessing the affectivity of lived ‘life’ that has now but vanished; as if the spirit that drives that structure has left, no longer traceable, leaving only waste behind. The lack of entropic order of these images, the piles upon piles, deconstructs the exhibition space: there is no selection of works, only a presentation of everything; no origins and no framed prints only cheap inkjet prints and colored copies; no barriers keeping spectators away. Rather, gallery visitors were encouraged to walk over the heaps and take images away, seemingly an empty gesture. Here the Anthropocene is evoked in yet another way: not only the image-trash that is accumulated daily, generally stored and never looked at ‘much’ again, but the hard realization of the machinic labour involved, not only by the machines
Visual pedagogies and experimental network art must develop software whose affects are able to resist platform capitalism’s parasitical grip on surveillance and its ability of power and control through such information manipulation as comprehensively mapped out by Benjamin Bratton’s (2015) ‘the stack,’ and Shoshana Zuboff’s (2015) comprehensive analysis of ‘surveillance capitalism.’ It is no longer ‘visibility’ that is at stake, rather it is invisibility; that is imperceptibility that is at issue, a postrepresentational logic of resistance. The imperceptible addresses a singularity that is not perceived by coding mechanisms, rather, it works with a code’s surplus and its potentiality for new connections, actualizing a probe-head as outlined above. To worry the metastability of a social platform requires that the primary focus be on the dynamic individuation of entities, to use the vocabulary of Gilbert Simondon (2017) that are understood through their milieu of relations; their performativity must be affected, this being a schizoanalytic move in the Deleuzeguattarian lexicon. By ‘becoming imperceptible,’ embracing a politics of camouflage as Ayelet Zohar (2014) theorizes it, software art can expose the capitalist culture of the striated commercial software when it opens up a smooth space within it. There are some remarkable attempts at this: Alessandro and Paolo Ciro’s Google Will Eat Itself (GWEI) (ongoing since 2005), is parasitic to Google’s business model of advertising which is inverted. Paolo Ciro sabotage and ‘illegal’ action projects were again in play with Face to Facebook (2011) where one million facial images were scraped off Facebook and then a quarter million of them profiled and sorted by their social temperament were made into a custom-made dating site. His Loopehole for All (2013) was an elaborate hack to expose offshore financial secrecy. On a lighter note, and more of a prank than a hack where no imperceptibility is involved, was Simon Weckert’s hack of Google Maps App that survey’s traffic data and registers were traffic jams are taking place. It does so from local tracking devices even when the app on them is not turned on, generally on mobile phones. Weckert simply used 99 smartphones placed on a pull wagon to walk up and down a quiet street that ‘fooled’ Google’s data mining algorithm onto turning the street from green to red as if a traffic jam had taken place. James Bridle’s ‘new aesthetic’ presented an online research project in 2011 and 2012 (ongoing),2 which provides an assortment of images and posts that pushback on the post-digital.
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I leave on an anecdote. It has been a tradition with my Partnerin and I to listen and watch (on television) the Vienna Philharmonic Concert on New Year’s day as we both live in Austria and Canada for half the year. In the Year of Covid 2020, the orchestra played to an empty hall, all of its musicians had been tested and cleared to be safe. The show must go on! As many know, this ritual revives classical music and plays on the glorious times of the Austro-Hungarian empire with its regality, castles, and equally regal buildings. Ballerina dancers always prance about in vignettes to the orchestral score. Johann Strauss II Blue Danube Waltz is iconic, and we both well-up as it brings memories back to the both of us. In about the third or fourth score on the repertoire, images of 19th
As has been well documented in 19th Germany by Katherine Hirt (2010), the tensions between the emotional expressivity and performativity of music through the ‘mechanization’ of the body needed by years of practice on an instrument, which a mechanized music machine could tirelessly reproduce, were fiercely debated. While not steampunk, the digital-analogue entanglement revealed itself, much like the opening sequence in the televised series Westworld, with multiple camera angles enhancing ‘human’ vision to enhance the feel of the music. To top it off, we watched and heard the concert on YouTube, posted only after it was over. Was there anything missing? Yes, perhaps the feeling of sitting in that majestic Musikverein with a privileged crowd, gloating that we had scored place tickets, And, perhaps the smell of the fresh flowers that were arranged above and around the orchestra itself. I am left wondering at this assemblage? My brother-in-law, Bernhard Lang, is a Viennese composer of computer music of some note in the European context. Schooled in classical music in Austria, he knows full well its hierarchical structures, which are reproduced by the structure of the orchestra itself starting with the power and reputation of the conductor. He has written many scores against such spectacles, yet, this spectacle remains as a cultural ‘hangover.’ Fifty million of us were plugged-in, the concert was sold as the best way to push back ‘Covid blues.’ It is a personal reminder for me that it is much too easy to suggest counter-actualizations that make a difference in changing the planetary consciousness to rethink our species survival when each of us needs…
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