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Uta Helfrich

– Spanish Spain as a “marca experiencial”, 16 is the literal incarnation of the tourist perspective on all levels of subject encoding encoding, verbally, visually and audiovisually. Developed by Turespaña for so-called mercados maduros , this campaign is directed at the self-motivated active tourist

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Maciej Jakubowiak

Environment (Hugenholtz and Guibault), to name just a few. What motivates this preoccupation with the future? The reasons are several. First, predicting the future is a mode of professional legal debate in which reforms and amendments to the existing law are proposed. In this sense, the future is not distant

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Justyna Fruzińska

death Greaves exclaims: “No wait, he didn’t hit me then! I’m sure of it!” Second, there is an entire category of “miraculous” events. When Greaves retells an adventure in which he ran short of ammunition, he says a dead Apache “miraculously” appeared “like manna from Heaven” and saved his life, making

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Anna Ślósarz

commercial message embedded in another text), which has pragmatic purposes, refers to practical contexts, and is economically motivated. Product placement may penetrate into literature. In such cases, the strategy usually involves favorable presentation of merchandise, or goods, in a literary piece aimed at

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Susan Rowland

critical, historical discourses. The difference from conventional student papers will be that these show that personal transformation through art is part of living a historically engaged life—then and now. Bibliography Altieri C. “ Taking Lyrics Literally: Teaching Poetry in a Prose Culture ” in New

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Mary C. Madden

to create a “wide image,” in Gregory Ulmer’s sense, by researching the general outlines and social context of Woolf’s life. This material can be posted on a website created for this purpose, one that includes hyperlinks to other sites which offer more detailed information on important aspects of

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Arthur Cooper

Edited by Imre Galambos

something like ‘float thought link soar’; yet not only with countless associations in the living body of the Chinese language but with a music thanks to the tones that can make single syllables fly quite absent from four such dully thudding monosyllables and from the ‘pidgin’ crudity that such literal

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Irena Barbara Kalla, Patrycja Poniatowska and Dorota Michułka

, literature is just one among many components and expressions of socio-cultural life in the 21st century. Additionally, since for the broad public literature is largely a rather negligible thing, one could conclude that, in the social context, entire literature is actually a marginal phenomenon today. In his