Determinants of US household expenditures on fortified fruit juice
In: International Food and Agribusiness Management ReviewSearch for other papers by Andrea Leschewski in
Current site
Google Scholar
Associate Sales Executive, Fiserv, 255 Fiserv Dr. Brookfield, WI 53045, USA.
Search for other papers by Cole Sellnow in
Current site
Google Scholar
Fortified fruit juice represents a growing segment in the otherwise contracting juice industry. Health concerns and changing food policy have driven US consumers to demand fruit juice fortified with micronutrients. Fruit-juice manufacturers have responded by expanding their portfolio to include juice products fortified with vitamins and minerals. This study is the first to analyze determinants of US household expenditures on fortified fruit juice. Collectively, results indicate fruit-juice fortification is a viable strategy for improving public health among demographic subgroups that are disproportionately vulnerable or at-risk for nutrient deficiencies. Findings suggest that fruit-juice manufacturers’ fortification efforts are improving the nutritional intake of toddlers and children but are less effective at reaching other demographic subgroups (rural and minority-headed households) with high nutrient-deficiency incidence. Manufacturers should consider employing targeted marketing and outreach efforts to maximize improvement in dietary quality among fruit-juice consumers.
-
Bishai, D. and R. Nalubola. 2002. The history of food fortification in the United States: its relevance for current fortification efforts in developing countries. Economic Development and Cultural Change 51(1): 37-53.
'The history of food fortification in the United States: its relevance for current fortification efforts in developing countries ' () 51 Economic Development and Cultural Change : 37 -53.
-
Blaylock, J.R. and W.N. Blisard. 1993. Wine consumption by US men. Applied Economics 25(5): 645-651.
'Wine consumption by US men ' () 25 Applied Economics : 645 -651.
-
Burke, W.J. 2009. Fitting and interpreting Cragg’s Tobit alternative using Stata. The Stata Journal 9(4): 584-592.
'Fitting and interpreting Cragg’s Tobit alternative using Stata ' () 9 The Stata Journal : 584 -592.
-
Buttorff C., T. Ruder and M. Bauman. 2017. Multiple chronic conditions in the United States. Rand Corporation, Santa Monica, CA, USA. Available at: https://tinyurl.com/5fmda4uj
-
Caspi, C.E., K. Lenk, J.E. Pelletier, T.L. Barnes, L. Harnack, D.J. Erickson and M.N. Laska. 2016. Food and beverage purchases in corner stores, gas-marts, pharmacies and dollar stores. Public Health Nutrition 20(14): 2587-2597.
'Food and beverage purchases in corner stores, gas-marts, pharmacies and dollar stores ' () 20 Public Health Nutrition : 2587 -2597.
-
Caswell, H. 2009. The role of fruit juice in the diet: an overview. Nutrition Bulletin 34(3): 273-288.
'The role of fruit juice in the diet: an overview ' () 34 Nutrition Bulletin : 273 -288.
-
Chen, L., X. Guan, J. Zhuo, H. Han, M. Gasper, B. Doan, J. Yang and T.H. Ko. 2020. Application of double hurdle model on effects of demographics for tea consumption in China. Journal of Food Quality, Article ID: 9862390.
Application of double hurdle model on effects of demographics for tea consumption in China Journal of Food Quality
-
Coca-Cola Company. 2019. 2019 business and sustainability report. Available at: https://www.coca-colacompany.com/reports/business-sustainability-report-2019
-
Codex Alimentarius Commission. 1991. General principles for the addition of essential nutrients to foods. CAC/GL 9-1987. FAO/WHO, Rome/Geneva, Italy/Switzerland.
-
Corbo, M.R., A. Bevilacqua, L. Petruzz, F.P. Casanova and M. Sinigaglia. 2014. Functional beverages: the emerging side of functional foods – commercial trends, research, and health implications. Comprehensive Reviews in Food Science and Food Safety 13(6): 1192-1206.
'Functional beverages: the emerging side of functional foods – commercial trends, research, and health implications ' () 13 Comprehensive Reviews in Food Science and Food Safety : 1192 -1206.
-
Cragg, J.G. 1971. Some statistical models for limited dependent variables with application to the demand for durable goods. Econometrica 39(5): 829-844.
'Some statistical models for limited dependent variables with application to the demand for durable goods ' () 39 Econometrica : 829 -844.
-
Deaton, A. and M. Irish. 1984. Statistical models for zero expenditures in household budgets. Journal of Public Economics 23(1-2): 59-80.
'Statistical models for zero expenditures in household budgets ' () 23 Journal of Public Economics : 59 -80.
-
Del Buono, A. 2017. Health and wellness drives growth of vegetable juices, juice smoothies. Prepared Foods, 11 January 2017. Available at: https://www.preparedfoods.com/articles/119675-health-and-wellness-drives-growth-of-vegetable-juices-juice-smoothies
-
Demydas, T. 2011. Consumer segmentation based on the level and structure of fruit and vegetable intake: an empirical evidence for US adults from the National Health and Nutrition Examination Survey (NHANES) 2005-2006. Public Health Nutrition 14(6): 1088-1095.
'Consumer segmentation based on the level and structure of fruit and vegetable intake: an empirical evidence for US adults from the National Health and Nutrition Examination Survey (NHANES) 2005-2006 ' () 14 Public Health Nutrition : 1088 -1095.
-
Dharmasena, S. and O. Capps Jr. 2012. Intended and unintended consequences of proposed national tax on sugar-sweetened beverages to combat the US obesity problem. Health Economics 21(6): 669-694.
'Intended and unintended consequences of proposed national tax on sugar-sweetened beverages to combat the US obesity problem ' () 21 Health Economics : 669 -694.
-
Drewnowski, A. and C.D. Rehm. 2015. Socioeconomic gradient in consumption of whole fruit and 100% fruit juice among US children and adults. Nutrition Journal 14: 3.
'Socioeconomic gradient in consumption of whole fruit and 100% fruit juice among US children and adults ' () 14 Nutrition Journal : 3 .
-
Euromonitor International. 2016. Fortified/functional packaged food in the US. Euromonitor passport database. Euromonitor International, London, UK.
-
Food and Drug Administration (FDA). 2014. Code of Federal Regulations Title 21. Sec. 102.33 Beverages that contain fruit or vegetable juice. FDA, Silver Spring, MD, USA. Available at: https://www.accessdata.fda.gov/scripts/cdrh/cfdocs/cfcfr/CFRSearch.cfm?fr=102.33
-
Garden-Robinson, J. 2013. Food storage guide. FN579. North Dakota State University Extension Service, Fargo, ND, USA. Available at: https://www.extension.purdue.edu/extmedia/HHS/HHS-785-W.pdf
-
Harfmann, B. 2018. 2018 State of the beverage industry: juice, juice drinks market play up health benefits. Beverage Industry, 11 July 2018. Available at: https://www.bevindustry.com/articles/91273-2018-state-of-the-beverage-industry-juice-juice-drinks-market-play-up-health-benefits
-
Heng, Y., R.W. Ward, L.A. House and M. Zansler. 2018. Assessing key factors influencing orange juice demand in the current US market. Agribusiness 35(4): 501-515.
'Assessing key factors influencing orange juice demand in the current US market ' () 35 Agribusiness : 501 -515.
-
Herrick, K.A., L.M. Rossem, S.J. Nielsen, A.M. Branum and C.L. Ogden. 2016. Fruit consumption by youth in the United States. Pediatrics 136(4): 664-671.
'Fruit consumption by youth in the United States ' () 136 Pediatrics : 664 -671.
-
Heyman, M.B. and S.A. Abrams. 2017. Fruit juice in infants, children, and adolescents: current recommendations. Pediatrics 139(6): e20170967.
'Fruit juice in infants, children, and adolescents: current recommendations ' () 139 Pediatrics : e20170967 .
-
Imamura F., L. O’Connor, Z. Ye, J. Mursu, Y. Hayashino, S.N. Bhupathiraju and N.G. Forouhi. 2015. Consumption of sugar sweetened beverages, artificially sweetened beverages, and fruit juice and incidence of type 2 diabetes: systematic review, meta-analysis, and estimation of population attributable fraction. BMJ 351: h3576.
'Consumption of sugar sweetened beverages, artificially sweetened beverages, and fruit juice and incidence of type 2 diabetes: systematic review, meta-analysis, and estimation of population attributable fraction ' () 351 BMJ : h3576 .
-
Keen, M. 1986. Zero expenditures and the estimation of Engel curves. Journal of Applied Econometrics 1(3): 277-286.
'Zero expenditures and the estimation of Engel curves ' () 1 Journal of Applied Econometrics : 277 -286.
-
Keurig Dr Pepper. 2019. Drink well do good: 2019 corporate responsibility report. Available at: https://www.keurigdrpepper.com/content/dam/keurig-brand-sites/kdp/files/KDP-CR-Report-2019.pdf
-
Kinnucan, H.W., Y. Miao, H. Xiao and H.M. Kaiser. 2001. Effects of advertising on US non-alcoholic beverage demand: evidence from a two-stage Rotterdam model. Advertising and differentiated products Emerald Group Publishing Ltd., Bingley, UK, pp. 1-29.
'Effects of advertising on US non-alcoholic beverage demand: evidence from a two-stage Rotterdam model ', () 1 -29.
-
Leschewski, A., D.D. Weatherspoon and A. Kuhns. 2016. A segmented hedonic analysis of the nutritional composition of fruit beverages. International Food and Agribusiness Management Review 19(3): 119-140.
'A segmented hedonic analysis of the nutritional composition of fruit beverages ' () 19 International Food and Agribusiness Management Review : 119 -140.
-
Marshall, T.A., S.M. Levy, B. Broffitt, J.J. Warren, J.M. Eichenberger-Gilmore, T.L. Burns and P.J. Stumbo. 2003. Dental carries and beverage consumption in young children. Pediatrics 1(112): e184-191.
'Dental carries and beverage consumption in young children ' () 1 Pediatrics : e184 -191.
-
Mintel Report. 2014. Juice, juice drinks and smoothies – US – November 2014. Mintel Group – Consumer Market Research Reports. Available at: https://store.mintel.com/report/juice-juice-drinks-and-smoothies-us-november-2014
-
Mintel Report. 2017. Juice and juice drinks US – May 2017. Mintel Group – Consumer Market Research Reports. Available at: https://reports.mintel.com/display/793199/#
-
Mozaffarian, D., T. Hao, E.B. Rimm, W.C. Willett and F.B. Hu. 2011. Changes in diet and lifestyle and long-term weight gain in women and men. New England Journal of Medicine 364(25): 2392-2404.
'Changes in diet and lifestyle and long-term weight gain in women and men ' () 364 New England Journal of Medicine : 2392 -2404.
-
Nestlé. 2018. Creating shared value and meeting our commitments 2018: progress report. Nestlé, Vevey, Switzerland. Available at: https://www.nestle.com/csv/performance
-
Okrent, A.M. and J.P MacEwan. 2014. The effects of prices, advertising, expenditures and demographics on demand for nonalcoholic beverages. Agricultural and Resource Economics Review 43(1): 31-52.
'The effects of prices, advertising, expenditures and demographics on demand for nonalcoholic beverages ' () 43 Agricultural and Resource Economics Review : 31 -52.
-
Pepsico. 2019. 2019 Sustainability report: helping to build a more sustainable food system. Available at: https://www.pepsico.com/sustainability/downloads
-
Rehm, C.D., J.L. Penalvo, A. Afshin and D. Mozaffarian. 2016. Dietary intake among US adults, 1999-2012. Jama 315(23): 2542-2553.
'Dietary intake among US adults, 1999-2012 ' () 315 Jama : 2542 -2553.
-
Rudi, J. and M. Cakir. 2017. Vice or virtue: how shopping frequency affects healthfulness of food choices. Food Policy 69(C): 207-217.
'Vice or virtue: how shopping frequency affects healthfulness of food choices ' () 69 Food Policy : 207 -217.
-
Scott, S. 2010. Category focus: health trends dominate juice innovations. Beverage Industry, 11 January 2010. Available at: https://www.bevindustry.com/articles/82538-category-focus-health-trends-dominate-juice-innovations
-
Sharpe, D.L., M. Abdel-Ghany, H.Y. Kim and G.S. Hong. 2001. Alcohol consumption decisions in Korea. Journal of Family and Economic Issues 22(1): 7-24.
'Alcohol consumption decisions in Korea ' () 22 Journal of Family and Economic Issues : 7 -24.
-
Shefferly, A., R.J. Scharf and M.D. DeBoer. 2016. Longitudinal evaluation of 100% fruit juice consumption on BMI status in 2-5-year-old children. Pediatric Obesity 11(3): 221-227.
'Longitudinal evaluation of 100% fruit juice consumption on BMI status in 2-5-year-old children ' () 11 Pediatric Obesity : 221 -227.
-
Smith, T.A., B.H. Lin and J.Y. Lee. 2010. Taxing caloric sweetened beverages: potential effects on beverage consumption, calorie intake and obesity. United States Department of Agriculture Economic Research Service, Washington, DC, USA.
'Taxing caloric sweetened beverages: potential effects on beverage consumption, calorie intake and obesity', ().
-
Stern, D., S.W. Ng and B.M. Popkin. 2016. The nutrient content of US household food purchases by store type. American Journal of Preventive Medicine 50(2): 180-190.
'The nutrient content of US household food purchases by store type ' () 50 American Journal of Preventive Medicine : 180 -190.
-
Szathvary, S. and S. Trestini. 2014. A hedonic analysis of nutrition and health claims on fruit beverage products. Journal of Agricultural Economics 65(2): 505-517.
'A hedonic analysis of nutrition and health claims on fruit beverage products ' () 65 Journal of Agricultural Economics : 505 -517.
-
Thomson, J.L., L.M. Tussing-Humphreys, M.H. Goodman and A.S. Landry. 2019. Diet quality in a nationally representative sample of American children by sociodemographic characteristics. The American Journal of Clinical Nutrition 109(1): 127-138.
'Diet quality in a nationally representative sample of American children by sociodemographic characteristics ' () 109 The American Journal of Clinical Nutrition : 127 -138.
-
Tobin, J. 1958. Estimation of relationships for limited dependent variables. Econometrica 26(1): 24-36.
'Estimation of relationships for limited dependent variables ' () 26 Econometrica : 24 -36.
-
US Centers for Disease Control and Prevention / National Center for Environmental Health, Division of Laboratory Sciences (US-CDC). 2012. Second national report on biochemical indicators of diet and nutrition in the US population. US-CDC, Atlanta, GA, USA. Available at: https://tinyurl.com/2vkhvva3
-
US Department of Agriculture, Agricultural Research Service (USDA-ARS). 2016. USDA food and nutrient database for dietary studies 2013-2014. USDA-ARS, Washington, DC, USA. Available at: https://data.nal.usda.gov/dataset/food-and-nutrient-database-dietary-studies-fndds
-
US Department of Agriculture, Economic Research Service (USDA-ERS). 2019. National household food acquisition and purchase survey. USDA-ERS, Washington, DC, USA. Available at: https://www.ers.usda.gov/data-products/foodaps-national-household-food-acquisition-and-purchase-survey
-
US Department of Agriculture, Economic Research Service (USDA-ERS). 2020. Food availability (per capita) data system. USDA-ERS, Washington, DC, USA. Available at: https://www.ers.usda.gov/data-products/food-availability-per-capita-data-system
-
US Department of Agriculture, Economic Research Service (USDA-ERS). 2016. National household food acquisition and purchase survey (FoodAPS): nutrient coding overview. USDA-ERS, Washington, DC, USA. Available at: https://www.ers.usda.gov/dataproducts/foodaps-national-household-food-acquisition-and-purchase-survey
-
US Department of Agriculture, Food and Nutrition Service (USDA-FNS). 2013. Background: revisions to the WIC food package. USDA-FNS, Alexandria, VA, USA. Available at: https://www.fns.usda.gov/wic/background-revisions-wic-food-package
-
US Department of Health and Human Services and US Department of Agriculture (US-DHHS). 2015. Dietary guidelines for Americans 2015-2020, 8th edition. US-DHHS, Washington, DC, USA. Available at: https://health.gov/dietaryguidelines/2015/
-
Viteri, F.E. and H. Gonzalez. 2002. Adverse health outcomes of poor micronutrient status in childhood and adolescence. Nutrition Reviews 60(5): S77-S83.
'Adverse health outcomes of poor micronutrient status in childhood and adolescence ' () 60 Nutrition Reviews : S77 -S83.
-
Volpe, R. and A. Okrent. 2012. Assessing the healthfulness of consumers’ grocery purchases. USDA-ERS, Washington, DC, USA. Available at: https://www.ers.usda.gov/publications/pub-details/?pubid=43682
-
Weemaes, H. and P. Riethmuller. 2001. What Australian consumers like about fruit juice: results from a hedonic analysis. IFAMA World Food and Agribusiness Symposium. 27-28 June 2001. Sydney, Australia.
What Australian consumers like about fruit juice: results from a hedonic analysis
-
Wilde, P. and M. Ismail. 2018. Review of national household food acquisition and purchase survey (FoodAPS) from a data user’s perspective. USDA-ERS, Washington, DC, USA. Available at: https://www.ers.usda.gov/media/9776/foodaps_datauserperspective.pdf
-
Wooldridge, J.M. 2010. Econometric analysis of cross section and panel data, 2nd edition. The MIT Press, Cambridge, MA, USA.
'Econometric analysis of cross section and panel data, 2nd edition', ().
-
Yen, S.T. 1994. Cross-section estimation of US demand for alcoholic beverage. Applied Economics 26(4): 381-392.
'Cross-section estimation of US demand for alcoholic beverage ' () 26 Applied Economics : 381 -392.
-
Yen, S.T. and H.H. Jensen. 1996. Determinants of household expenditures on alcohol. The Journal of Consumer Affairs 30(1): 48-67.
'Determinants of household expenditures on alcohol ' () 30 The Journal of Consumer Affairs : 48 -67.
-
Yen, S.T., B.H. Lin, D.M. Smallwood and M. Andrews. 2004. Demand for nonalcoholic beverages: the case of low-income households. Agribusiness 20(3): 309-321.
'Demand for nonalcoholic beverages: the case of low-income households ' () 20 Agribusiness : 309 -321.
-
Zheng, Y. and H.M. Kaiswe. 2008. Advertising and US nonalcoholic beverage demand. Agricultural and Resource Economics Review 37(2): 147-159.
'Advertising and US nonalcoholic beverage demand ' () 37 Agricultural and Resource Economics Review : 147 -159.
| All Time | Past 365 days | Past 30 Days | |
|---|---|---|---|
| Abstract Views | 0 | 0 | 0 |
| Full Text Views | 174 | 124 | 14 |
| PDF Views & Downloads | 119 | 71 | 7 |
Determinants of US household expenditures on fortified fruit juice
In: International Food and Agribusiness Management ReviewSearch for other papers by Andrea Leschewski in
Current site
Google Scholar
PubMed
Associate Sales Executive, Fiserv, 255 Fiserv Dr. Brookfield, WI 53045, USA.
Search for other papers by Cole Sellnow in
Current site
Google Scholar
PubMed
Fortified fruit juice represents a growing segment in the otherwise contracting juice industry. Health concerns and changing food policy have driven US consumers to demand fruit juice fortified with micronutrients. Fruit-juice manufacturers have responded by expanding their portfolio to include juice products fortified with vitamins and minerals. This study is the first to analyze determinants of US household expenditures on fortified fruit juice. Collectively, results indicate fruit-juice fortification is a viable strategy for improving public health among demographic subgroups that are disproportionately vulnerable or at-risk for nutrient deficiencies. Findings suggest that fruit-juice manufacturers’ fortification efforts are improving the nutritional intake of toddlers and children but are less effective at reaching other demographic subgroups (rural and minority-headed households) with high nutrient-deficiency incidence. Manufacturers should consider employing targeted marketing and outreach efforts to maximize improvement in dietary quality among fruit-juice consumers.
| All Time | Past 365 days | Past 30 Days | |
|---|---|---|---|
| Abstract Views | 0 | 0 | 0 |
| Full Text Views | 174 | 124 | 14 |
| PDF Views & Downloads | 119 | 71 | 7 |
