This article is an exploratory case study, which describes the recent evolution of a distribution network for ice cream in Japan and explores the forces behind that evolution. The case incorporates the perspectives of actors at the manufacturing, wholesaling, and retail levels. In examining how a particular distribution structure evolved among these parties, we suggest that the resulting structure was a response to environmental changes. We identify power and efficiency as driving forces behind the network architecture, and we identify mechanisms used to facilitate trust between the parties.
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This article is an exploratory case study, which describes the recent evolution of a distribution network for ice cream in Japan and explores the forces behind that evolution. The case incorporates the perspectives of actors at the manufacturing, wholesaling, and retail levels. In examining how a particular distribution structure evolved among these parties, we suggest that the resulting structure was a response to environmental changes. We identify power and efficiency as driving forces behind the network architecture, and we identify mechanisms used to facilitate trust between the parties.
| All Time | Past 365 days | Past 30 Days | |
|---|---|---|---|
| Abstract Views | 0 | 0 | 0 |
| Full Text Views | 145 | 132 | 14 |
| PDF Views & Downloads | 60 | 43 | 20 |